Winemakers need data & customer acquisition, consumers want rewards & access to exclusive products and experiences.
Supply chain is atomized, inefficient and opaque, with millions of small cross-border transactions every year.
Annual Turnover
Independent Winemakers
Independent Middlemen
Consumer
Enhanced Traceability, Anti-Fraud Protection
Global Transparency & Efficiency in Supply Chain Management
Enhanced Consumer Experience, Loyalty & Rewards
Decentralized Marketplaces & Tokenizations of Wine Assets
Global Transparency & Efficiency in Supply Chain Management
$VIN provides an incentive for consumers to share data and connect with winemakers.
Consumers claim $VIN by claiming bottles, triggering important consumption data
$VIN is used to purchase rare wine and access exclusive experiences, as well as to claim privileged status
Consumers can give $VIN to up to 12 people who shared the bottle, in exchange for providing personal data
Winemakers embed $VIN in each bottle
Smart contracts enable ‘trustless’ transactions b/w middlemen & winemakers
Faster and cheaper cross-border payments and settlements
On-chain RWA eliminate fraud & counterfeit wines
Chain-of-custody proves provenance (proper storage & shipping) of investment-grade bottles
Investment-grade wineries earn a royalty in secondary markets
Rare wine becomes a $1T asset class (insurance, leverage, liquidity, transparency)
A leap towards unparalleled transparency and efficiency.
RFID tags on bottles for end-to-end visibility.
Earn $VIN for monitoring, expanding the network.
Tailored for luxury wine’s unique distribution needs.
$VIN rewards fast-track global supply chain integration.
Direct connections with consumers, ensuring product authenticity.
Consumers earn $VIN by “opening” their Digital Corks (1 Digital Cork = 1 real bottle) - this sends consumption data back to the winemaker.
Consumers earn additional $VIN by issuing Tasting Tokens (with $VIN attached) to up to 12 people sharing the same bottle - this provides customer acquisition for winemakers.
The $VIN community grows, and valuable consumption and customer acquisition data is generated, every time a bottle is opened and shared.
*Product functionality for membership, wallet connect, event management, wine sales, and crypto and fiat payment launched
Collaborations: NBA star Carmelo Anthony, Sothebys, Raj Parr, Dan Petroski (Massican), David Forer (Clos Salanca), Chateau Palmer, Sotheby’s and 67 Pall Mall
1,000 beta users, collabs with 20+ winemakers
1000 Club dVIN Membership Tokens
Deloitte, AWS, RealVision
Optimized UX and tokens
keynote dVIN <> AWS
RWA Token2049 edition, Real Vision, AWS, MADLADS, Swissborg, Solana, Crypto Oracle, Crypto Mondays
Campaign
users
Digital Corks
Tasting Tokens
Official Closing Party Sponsor
Cellar Challenge
wineries onboarded
bottled tokenized ($5M value)
users
of Protocol
Genesis members,
Standard members
with tools to create unique communities
Digital Cork & Tasting Token NFTs
wineries,
bottled tokenized ($500M value)
users
Genesis members,
Standard members
winemakers
on our DTC & community-building platform
wineries,
bottled tokenized ($5B value),
users